Eric Kristoff at IMRoadmap has a great post on the value of persistence in group chat.
I especially like the conclusion:
Group chat goes beyond simple one-on-one instant messaging and establishes that place of congregation around which a community can form. Persistence is what makes it feel like the community is around to stay.
This is a good read for anyone interested in hearing about the value of persistent group chat (versus IM) from the people who pioneered its use in the enterprise.
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